Hi, I’m Allie. I design digital experiences & brands. I have been working in the industry for 7+ years.
Expertise:
Brand identity
Campaigns & Strategy
Content design
Video Production Design
UX/UI Design
Design Systems
Print Production
Graphics/Illustration
Photography
Tools:
Figma
Adobe Suite
Webflow
Sketch
Microsoft office
Google Workspace
About
Hi, I’m Allie. I’m a designer in Columbus, Ohio. I’ve worked across pharma, healthcare, agency, corporate retail, SaaS, and tech, designing for very different audiences and learning how to shift tone without losing the idea.
Right now, I’m focused mostly on consumer-facing marketing and graphic design, but my background also spans brand, art direction, UX/UI, and video/photo AD. I like taking something complicated and making it feel clear, useful, and a little more human.
I care about good ideas, thoughtful details, and making things well.
Education:
Advertising & Graphic Design
Columbus College of Art & Design (2020)
Experience
Primum
Lead Designer (2025-present)
• Lead product design and UX/UI for a doctor-facing health tech app start-up, partnering closely with engineering to ship intuitive, high-impact features.
• Designed and launched two full websites and multiple live product features within my first three months.
• Own brand design across all print, digital, social, and environmental touchpoints.
• Drove audience and app user-base growth with strategic content and visuals.
Scroll Studio
Art Director (sr.) (2022-2025)
• Product design for a variety of websites and apps, from concept to developer handoff.
• Design editorial web articles, and art direct videos (from concept/storyboard to designing style-frames to directing animators and editors)
• Ideation and execution of integrated campaigns, including social media content, ads, email, trade show experiences, print, and other deliverables.
• On-set art direction and styling for both photo and video shoots.
• Brand identity systems creation and maintenence across multiple campaigns.
• Lead and mentor junior designers and interns on creative execution.
Visual Designer (2020-2022)
• Designed multimedia content for websites, videos, social campaigns, articles, emails, and branding projects.
• Human-centered, responsive web design for a variety of clients in the pharma and biotech industries.
• Led, managed, and maintained all client’s social media accounts, newsletters and content creation.
• Gained hands-on production experience as a production designer and BTS photographer on 10+ video shoots across the U.S.
• Designed integrated campaigns across video, trade shows, social media, digital editorial, email marketing, and branding.
• Traveled with production teams to live shoots as a production designer and behind-the-scenes photographer, managing on-set visuals and styling.
Junior Designer / Intern (2018-2020)
• Contributed to branding and visual identity development, marketing materials, and as well as managed and created content for social media platforms.
• Transitioned from co-op to full-time designer post-graduation
Freelance
Photographer and Designer (2018-Present)
Outside of my full-time work, I take on freelance design projects and photography, primarily focusing local businesses and nonprofits. From branding and digital design to running social media, I craft thoughtful, visually compelling solutions tailored to each client’s needs. My freelance work allows me to explore new creative challenges, refine my skills, and stay inspired across different industries and mediums.
Awards & Recognitions
CSCA UX/UI Design
2022
Silver National Addy award
2021
Silver Telly award
2019